All posts tagged marketing


A Question of Money-back Guarantees and Marketing Your Online Products

Over the last 12 months, I’ve continued to shift some of my own online business activities to producing products to sell on my blogs (I wrote about some the process here). This has been a profitable move for me, but …

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How To Create A Brilliant Online Press Centre

There are a surprising amount of ‘basics’ that I think are key components of any online press centre. Some of my points aren’t going to apply to all companies,


How to Use LinkedIn for Your Web Design Business

Maybe you’re already one of the 85 million users on LinkedIn, or perhaps you’re just getting started. Regardless of where you fall on


Setting Up A Kick Ass Re-Marketing Campaign in Google AdWords

If you have ever felt a banner is following you around the internet, then there is a good chance it probably is! Thanks to Google, re-marketing


Twitter for Brands: 6 Winning Strategies to Learn From

Twitter can sometimes create a dilemma for brands. It’s a medium that focuses on people, so how should brand accounts work? Should you let your users

Landing Page Optimization Tips: Find Out What Increases Sales And Conversions

Last week I offered free conversion rate optimization advice on a popular forum (known as Hacker News). Within a single day I got 50+ requests

How To Write A Press Release That Gets Attention

Writing good content for a blog is only half of the equation: promoting your blog to drive traffic is the other half. Previously we offered five reasons

20 Fantastic Usability & Conversion Analysis Tools

Once you’ve built or designed a website, it’s absolutely vital that you perform some degree of usability testing to ensure that it’s functioning as it should.

7 Essential Red Flags To Watch Out For In New Clients

Working with clients is one of the most difficult parts of being a web designer. It’s a challenge which we face each and every day, regardless of whether we

7 Reasons Why Social Landing Pages Increase Business

Social marketing is great, wonderful, revolutionary, and fun. All on its own it can drive you pretty decent results (depending on your goal, and what you’re

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